Creating an exclusive brand, whether for a distributor, individual retailer/chain or a specific channel can be a winning marketing strategy. The packaging must work just as hard to appeal to the consumer at shelf as a national brand.Read More
We can learn from a snowstorm in April.Read More
Everyone wants an easy report that tells them how well their marketing investment is working. The truth is, there is no easy report.Read More
Leveraging our pet food packaging design expertise, we’ve outlined 9 considerations to think about when designing packaging for pet foods.Read More
5 Good Things We Can Learn from the MN Vikings.Read More
If your brand has lost its way, it can be an uphill climb back into your consumers’ hearts and minds. But it can be done, and it always starts with listening.Read More
We’re thankful for at Kick.Read More
I wanted to be part of the brand design process every day and Kick is maniacally focused on helping brands grow through design that moves people.Read More
Creating engaging packaging on-shelf is great.
Telling a brand’s story to reinforce the shopper’s purchase once they’re home—even better.
But designing a product that can withstand the heavy demands of an online presence—priceless!Read More
Kick, is growing its cross-pollination expertise with the addition of Kris Burns, a brand strategist with extensive experience in categories including animal nutrition, CPG, and retail. Kick’s philosophy on building successful growth brands includes understanding and applying cross-category insights and expertise.Read More